It's a question we've kicked around on the forums: could Vibram fivefingers, specifically, or barefooting, generally, catch on and "go mainstream?"
No one can really say. However, the predominant initial reaction by fashionistas and style-punditry to "shoes that look like feet" could be summed up as ranging from "Those things are hideous" to "Those things are hysterical and I would never wear them ever."
Just over the past couple of weeks, a few mainstream fashion and entertainment websites illustrated the above reactions flawlessly.
Dlisted.com ran the blog post And I thought CROCS Were Evil ... and had this to say:
These are called Vibram Five Fingers and they just may be the official footwear of HELL. They are like CROCS-made condoms for your feet. ...
I'd rather slip and crack my ass bone on a hard rock (sounds sexay) than wear those rubber lizard socks! You know UGGS is going to make a winter version of these things ...
Ouch! Of course, Vibram may have already beaten UGGs to the punch with the upcoming release of the Cortina.
Elsewhere, starpulse.com echoed dlisted's thoughts regarding Crocs plus the additional jab, "80 bucks for a shoe that looks like a foot."
Perhaps the most polite reaction emerged from I'm Not Obsessed dot com, "I'm not a surfer... but I can honestly say with conviction that even if I was I wouldn't wear this shoe. But that's just me!"
Some of the comments and reactions on the above sites are particularly humorous if you're looking to kill some time (or don't mind dumbbing yourself down reading them). Actually, a few commentators expressed they might still grab a pair despite their "fugliness." I can only assume that it's a positive thing when fashion followers throw aesthetics aside in favor of the merit behind being effectively barefoot.
Perhaps there's even reason to be optimistic — maybe VFFs could overcome the widespread anti-barefoot/VFFs-are-ugly bias. There are various examples of the minimalist footwear/barefooting/fivefingers—dare I say—movement gaining ground. You've got barefoot running gaining traction, becoming more popular via the efforts of various barefoot blogs, and barefoot running forums. You've also got community websites dedicated to barefooting as well as minimalist footwear discussion groups. Plus, fivefingers do have their own fan site!
Out in "meatspace," Chris McDougall's Born to Run is a mainstream assault on the running shoe industry while simultaneously giving serious consideration to barefoot or VFF-clad running (Notably BtR has spent over 50 days in Amazon's top 100 sellers, presently standing at No. 65).
A few Google search trends also seem to indicate a rise in interest for five fingers (See here, here, and here for a few examples).
It's all somewhat inconclusive. Then again, it's reasonable to assume that barefooting was "in style" for a few hundred thousand years. Could shoes be the fad? Hmm ...
Who knows? Maybe one day we'll be standing in line at the grocery store, and see a Paparazzi photo of "Brangelina" sporting matching fivefingers in public.
I'm not sure if I'd cringe or clap. Maybe both.
About the Author — I founded BirthdayShoes.com in April 2009 on realizing just how much I enjoyed having "free feet" - I mostly wanted to use them for weights, sprints, and plyometrics (I'm not much of a runner!). I'm a Googler by day and minimalist footwear aficionado by night; you can find me 'round Atlanta. If you want to catch up with what I'm doing outside of the site here, follow me on twitter @bdayshoes or @justinno or check out my personal site JustinOwings.com.Justin Owings+ has written 844 articles and 379 comments.
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I'm not sure on this one...on the one hand I'd love to see everyone going around barefoot or in VFFs. But on the other hand, I've always been one who was more than fine with those fashionistas thinking what I wear is 'out there' or at best 'not in fashion'. I've just never cared one way or the other, I wear what works for me, and that includes VFFs almost everyday! 
Yeah I hear ya. Actually, what I'd lament most if these ever went mainstream would be the loss of to other VFFers who "get it." It's not unlike that feeling of meeting someone new and discovering they happen to like the same obscure band that you're into -- this kinda revelation always makes for an immediate connection. But if that band ever gets huge, that connection is diluted or lost. 
As a bit of a fashionista myself I don't understand this negative reaction. I think they look totally cute, cool, and stylish looking. I love my pink Sprints and get compliments all the time. They are rad. 
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