If you have kids (And yikes! I have three!), you know the struggle that is finding shoes for your kids that fit, are comfortable, and well, good for them. And this last criteria is near impossible to find—at least not at a pricepoint that is reasonable.
Enter Splay Athletics. John Poulton, who knows the pain of the parent looking for good shoes for his kids (he also has 3!), has prototyped a minimalist shoe for kids. He’s kickstarting it right now and is already well on the way to hitting his goal. The shoes, as you can see above, are evocative of Toms but with a larger toe box and helpful straps. If you pledge $60 you can actually secure two pairs right away—pretty reasonable for a shoe like this.
I won’t go into more detail here but if you’ve got kids, head over to Kickstarter, watch the video, and get Splay off the ground!